Have you heard the news? Lone Star Living is going Denim, y’all!
When you thought of Lone Star Living bouquets for years, you probably pictured our classic brown sleeves sitting pretty in their stands, giving off those cozy rustic vibes. Maybe you’ve also grabbed one of our brown “Smile Totes” from the cooler in the H-E-B Blooms Department to brighten someone’s day. Well, buckle up because things are about to change—big time. Lone Star Living is stepping into its denim era, and the transformation is happening now!
A Fresh New Look at H-E-B
Next time you pop into your favorite H-E-B to grab your bouquet of the month, you’ll notice something a little different. Our new stands are bringing in the blues while keeping the same Texas charm, but now they’re sporting a denim blue sleeve wrapped with love and topped with a stitched white star—a nod to our Lone Star pride. This new look represents everything we adore about Texas: bold, beautiful, and timeless.
Goodbye, Smile Totes – Hello, Confetti Boxes!
And that’s not all! We’re also giving our product lineup a glow-up. Remember those brown “Smile Totes” you used to spot in the coolers of the H-E-B Blooms Department? We’ve swapped them for something even better: Confetti Boxes! These little delights come in the same denim-inspired blue to match the NEW bouquet sleeves and are the perfect size for celebrating life’s everyday wins and micro-holidays. Whether it’s a spontaneous coffee date or just because—Confetti Boxes are here to make the small moments feel extra special.
Texas Pride, Exclusively at H-E-B
At Lone Star Living, we’re proud to be available exclusively at H-E-B—the best supermarket in the nation (and we know you agree). This rebrand reflects our deep Texas roots, and we hope it makes you feel even more connected to the Lone Star spirit.
Plus, we had some help picking this new look from the amazing H-E-B superstars you know and love. With their input and your support, we’re confident this new denim vibe is going to be a hit!
Check It Out and Let Us Know What You Think!
So, the next time you’re at H-E-B, swing by the Blooms Department and take a peek at our fresh new look. Snap a photo, tag us on social, and tell us what you think—we’re dying to hear your feedback.
We can’t wait to step into this new denim era together. And hey, maybe this will even inspire you to add a little more Denim to your life, too!
Here’s to Texas, Denim, and flowers that brighten your day. See y’all at H-E-B!
Follow us on Instagram and Facebook to see all of the fun Denim looks we’re planning!